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Privacy Policy
Effective Date: October 8, 2026
Welcome to the privacy policy of AROMATIZANTES PARA AUTO DE MEXICO SA DE CV, operating the e-commerce website www.aromatizantesauto.com. This policy is designed to clearly explain how we collect, use, store, share and protect your personal data when you browse, shop and interact with our platform that offers a full range of car essentials including car fragrances, car garbage bags, car mounted tidy boxes, storage hooks, and other curated car tools for all types of vehicles. We are fully committed to complying with Mexico’s applicable personal data protection regulations, including the recently revised Ley Federal de Protección de Datos Personales en Posesión de los Particulares (LFPDPPP), to ensure your privacy rights are fully safeguarded while you enjoy our road-tested, space-friendly and high-quality car gear shopping experience.
1. Data Controller Information
For all personal data processing activities described in this privacy policy, the data controller is:
Full Legal Name: AROMATIZANTES PARA AUTO DE MEXICO SA DE CV
Official Website: www.aromatizantesauto.com
Contact Email: fogdew@aromatizantesauto.com
Contact Telephone Number: +52 55 5507 4060
Physical Office Address: Periférico Sur 3395, 1er Piso, Rincón del Pedregal, Tlalpan, Ciudad de México, C.P. 14120, Mexico
Our dedicated data protection team is based at the above address, and you may reach out to us at any time to exercise your data rights, raise privacy related inquiries or report any concerns about how your personal information is handled.
2. Definitions
To help you fully understand the terms used in this privacy policy, we define key terms in line with Mexican data protection laws:
- Personal Data: Any information that directly or indirectly identifies you as a specific natural person, including but not limited to your full name, contact information, payment details, shopping records and device identifiers.
- Sensitive Personal Data: Highly private information that if misused may lead to discrimination or severe risks to you, including health data, biometric information, religious belief, political affiliation, and sexual orientation. We will only process this category of data under strict legal conditions.
- Data Subject: Any identified or identifiable natural person whose personal data is processed by us, which refers to you as our website visitor, registered user or customer.
- Processing: Any operation or set of operations performed on personal data, including collection, organization, storage, modification, consultation, use, dissemination, restriction, erasure and destruction.
3. Categories of Personal Data We Collect
We only collect personal data that is necessary to deliver our e-commerce services to you, and we will never collect excess information that is not directly related to the purposes stated in this policy. The categories of data we may collect include:
3.1 Information You Provide Actively
When you create an account on our website, place an order, subscribe to our newsletter, contact our fast support team or participate in our promotional activities, you may voluntarily provide us with the following information:
- Basic identity information: your full name, billing and delivery address, valid identification information when required for high-value order verification.
- Contact information: your active email address, mobile phone number, landline contact number, which we use to send order updates and respond to your inquiries about car tools, order tracking and after-sales services.
- Payment information: your payment card number, billing address, payment method details, which are processed through our certified payment gateway to complete transaction settlement.
- Account profile information: your username, password, preferred car product categories, vehicle type information that you voluntarily fill in to help us recommend more suitable car essentials for your ride.
- Communication content: the full content of your messages, feedback, consultation records when you contact our customer support team for help choosing the right car tool, tracking your parcel or sharing your product reviews.
3.2 Information We Collect Automatically
When you visit and browse www.aromatizantesauto.com, our system automatically collects the following technical information through cookies, web beacons and similar tracking technologies:
- Device information: your device model, operating system version, unique device identifier, IP address, browser type and language settings.
- Website usage data: your access timestamp, pages you viewed, links you clicked, search keywords you entered, time spent on each product page for car fragrances, car organizers and other items, your browsing path and traffic source information.
- Location data: your approximate geolocation data derived from your IP address, which we use to display the correct local currency (Mexican Peso or Euro as marked on our product pages), estimate delivery time and provide region-specific shipping policy information.
3.3 Special Note on Sensitive Personal Data
Our website is an e-commerce platform for daily car essentials, and we do not intentionally request or collect any sensitive personal data from users under normal circumstances. If you accidentally or voluntarily send us sensitive personal data (for example, mention your health status in a customer service message to explain a special delivery requirement), we will immediately take measures to isolate, securely process and delete such information as soon as it is no longer needed, unless we are required to retain it by applicable legal obligations.
4. Purposes and Legal Bases for Data Processing
We process your personal data only for clear, explicit and legitimate purposes that are directly related to our e-commerce operations, and each processing activity complies with the legal bases stipulated in Mexican data protection regulations:
4.1 Fulfillment of Our Sales and Service Contract
The primary legal basis for most of our data processing activities is the performance of the purchase and service contract between you and us. We process your personal data to:
- Process and complete your order for car tools, including verifying your identity, confirming product availability, arranging shipment through our selected logistics partners, tracking your parcel delivery status, and notifying you of any order updates such as shipping delays or product restock information.
- Process your refund, return and exchange requests in accordance with our published Refund and Returns Policy, verify the eligibility of your returned items, and complete the refund settlement to your original payment account.
- Provide you with after-sales customer support, respond to all your car tool related problems, resolve product quality disputes, and assist you with product installation guidance for items like car seat gap fillers, headrest hangers and car air fresheners.
- Verify your account identity, maintain the normal operation of your user account, and prevent unauthorized access to your account and order information.
4.2 Compliance with Our Legal Obligations
We process your personal data when it is necessary for us to fulfill our statutory obligations under the laws of the United Mexican States, including:
- Retaining transaction records, tax invoice related information, accounting documents in accordance with Mexican tax regulations for the legally required retention period.
- Responding to legal and valid requests from competent Mexican authorities, including law enforcement agencies, the anti-corruption and good governance secretariat (SABG) and the data protection regulator, in accordance with applicable legal procedures.
- Comply with the consumer protection requirements stipulated by Mexican consumer protection laws, to properly preserve transaction evidence to resolve possible consumer disputes.
4.3 Legitimate Interests We Pursue
Under the condition that such interests do not override your fundamental privacy rights, we process your personal data based on our legitimate commercial interests to:
- Continuously optimize our website user experience: analyze user browsing habits to improve our website page layout, adjust product display logic, and make it more convenient for you to find curated car essentials that match your needs.
- Conduct targeted and appropriate marketing promotion activities, send you information about our new fresh car gear arrivals, limited-time discount offers, seasonal promotions for SUV, sedan and van storage products.
- Prevent fraud, unauthorized transaction, account hacking and other illegal activities on our platform: we use collected device and transaction data to identify abnormal operation patterns, protect the safety of your account and payment funds, and maintain the security and trust of our entire user community.
- Conduct internal data analysis, statistics and research to improve our product selection: optimize our product portfolio to provide more road-tested, space-friendly car tools that fit perfectly with different vehicle models.
4.4 Processing With Your Explicit Consent
For processing activities that do not fall into the above legal basis categories, we will collect your explicit, freely given, specific and informed consent before processing your personal data. You have the full right to withdraw your previously given consent at any time, through the contact channels listed in Section 1 of this policy. Once you withdraw your consent, we will stop the corresponding data processing activity immediately, which will not affect the legality of processing conducted based on your consent before withdrawal.
5. Cookies and Similar Tracking Technologies
We use cookies and other similar tracking technologies on www.aromatizantesauto.com to improve your shopping experience:
- Necessary Functional Cookies: These cookies are essential to ensure the normal operation of our website, they help you maintain your cart status, stay logged in your account, load secure page elements, and complete the normal checkout process. You cannot disable this category of cookies through your browser setting, otherwise core functions of our e-commerce website will not be available.
- Performance Analytics Cookies: These cookies collect anonymous website usage data to help us count the number of unique visitors, analyze which product pages of our car organizers, car air fresheners get most attention, so that we can continuously optimize our website operation performance and loading speed.
- Marketing Cookies: These cookies are used to record your browsing preferences on our website, so that we can display personalized product recommendations and relevant promotional content that matches your interest in specific car essentials, and avoid showing you irrelevant advertisements.
You have full right to manage your cookie preferences through our website cookie banner when you first visit our platform, or adjust your browser settings to refuse or delete cookies at any time. Please note that if you choose to disable non-necessary cookies, some personalized functions of our website may not be able to work normally.
6. Disclosure and Sharing of Your Personal Data
We will never sell, rent or trade your personal data to any unrelated third parties for their commercial marketing purposes without your explicit separate consent. We may only share your personal data with the following categories of third parties, under the strict condition that all recipients are required to sign a data processing agreement with us and ensure the same level of data protection as required by Mexican data protection laws:
- Authorized Service Providers: We share necessary information with our trusted logistics and courier partners, payment processing institutions, website technical maintenance service providers, cloud hosting service providers and email marketing service providers, all of which only process your personal data strictly according to our instructions, and cannot independently use your information for any other purposes outside of the tasks required by us. For example, we will provide your delivery name, address and telephone number to the courier company only to ensure that your ordered car trash bag, car vent air freshener or other car gear can be delivered to you smoothly.
- Legal Authorized Recipients: When we are required to disclose your personal data by applicable laws, court orders or formal legal requests issued by competent government authorities in Mexico, we may disclose your relevant personal data in accordance with the legally required scope and procedures.
- Corporate Transaction Successors: In the event of a full or partial merger, acquisition, asset sale, corporate restructuring of AROMATIZANTES PARA AUTO DE MEXICO SA DE CV, your personal data held by us may be transferred to the corresponding successor entity, which will continue to be bound by the terms of this privacy policy, or notified to you of any updates to the privacy policy before they officially take effect.
7. Cross-Border Personal Data Transfers
As an e-commerce enterprise based in Mexico, we give priority to storing and processing your personal data on servers located within the territory of the United Mexican States. Under very limited circumstances where it is necessary to ensure the normal operation of our services, we may transfer your personal data to third countries or regions outside of Mexico. Any cross-border data transfer will be carried out in full compliance with the cross-border data transmission rules stipulated in Mexican LFPDPPP, we will ensure that the destination country of the data transfer has an adequate level of data protection recognized by Mexican laws, or we will sign standard contractual clauses approved by the Mexican data protection regulator with the overseas recipient, to fully safeguard the security and integrity of your personal data during cross-border transmission.
8. Data Security Measures
We have implemented a series of strict administrative, technical and physical security measures to protect your personal data from unauthorized access, use, modification, disclosure, damage or destruction:
- All sensitive data including your payment information, account password are encrypted using industry-standard SSL/TLS encryption technology during transmission and storage.
- All our internal employees who have access to user personal data have signed strict confidentiality agreements, and they can only access the minimum necessary personal data required to complete their corresponding job duties.
- We conduct regular security audits, vulnerability scanning and system penetration testing for our website and data storage systems, and establish a complete data backup and disaster recovery mechanism to prevent accidental data loss.
- In the event of a personal data security breach that poses a high risk to your rights and interests, we will comply with the 72-hour notification requirement stipulated by the revised Mexican data protection law: we will submit a formal written report to the competent SABG data protection authority within 72 hours after we become aware of the breach, and we will notify all affected users through email, SMS or other easily accessible communication channels in time, explaining the leakage situation, potential impact and the remedial measures we have taken.
9. Data Retention Period
We will only retain your personal data for the minimum period that is necessary to fulfill the specific processing purposes stated in this privacy policy:
- For order transaction data, we will retain it for the period required by applicable Mexican tax and commercial laws, which is 10 years after the completion of the transaction.
- For your registered account information, we will retain it during the entire period when your account is active on our website. If you choose to delete your account, we will permanently erase all your personal account data within 15 working days, except for the transaction data we are required to retain by law.
- For marketing notification related contact information, we will retain it until you unsubscribe from our marketing mailing list, or submit an objection to us for us to stop using your data for marketing purposes.
- For data collected through automatic tracking technologies such as cookies, we will retain it for no more than 13 months as required by Mexican data protection regulations.
After the data retention period expires, we will securely delete or anonymize your personal data in accordance with our internal data disposal procedures.
10. Your ARCO Data Rights
In accordance with Mexican personal data protection laws, you are entitled to the four core ARCO rights for your personal data processed by us:
- Right of Access: You have the right to request us to confirm whether we are processing your personal data, and obtain a complete copy of the “data processing list” that clearly states what categories of your personal data we hold, what the processing purposes are, which third parties we have shared your data with, and the full processing period.
- Right of Rectification: You have the right to request us to modify and correct any inaccurate, incomplete or outdated personal data we hold about you, such as your wrong delivery address, outdated contact phone number, or misspelled name in our order system.
- Right of Erasure (Right to be Forgotten): You have the right to request us to permanently delete your personal data, under the situations including but not limited to: the original processing purpose of your data has been fully achieved, you have withdrawn your previous consent for processing, or our data processing activities violate applicable legal provisions.
- Right of Opposition: You have the right to object at any time to our processing of your personal data for direct marketing purposes, and we will immediately stop processing your data for such marketing activities after receiving your objection. You also have the right to oppose the processing when you believe our legitimate interest based processing infringes your privacy rights, and we will conduct a full legal assessment to respond to your request within 15 working days.
If you want to submit a request to exercise any of the above data rights, you can send your written request to our email fogdew@aromatizantesauto.com, or send it to our physical office address listed in Section 1, attaching a copy of your valid official identification document to verify your identity. We will respond to your request within a maximum period of 15 working days, without any additional cost for the first request you submit in each calendar year. If your request is obviously excessive or repetitive, we may charge you a reasonable administrative fee based on actual costs.
11. Privacy Protection for Minors
Our e-commerce website www.aromatizantesauto.com is a platform designed for adult users to purchase car related products, and we do not intentionally collect personal data from minors under 18 years old. If you are under 18 years of age, please do not register an account on our website or provide any of your personal information to us without the explicit supervision and consent of your parent or legal guardian. If we accidentally collect personal data of a minor without verification of parental consent, we will immediately take measures to delete the corresponding data completely from our system.
12. Updates to This Privacy Policy
We may update and revise this privacy policy from time to time in response to the adjustment of our business operation, the update of applicable Mexican data protection laws and regulatory requirements, or product service optimization. Once we make any material change to this policy, we will publish the updated version on this page of our website, mark the new revised effective date, and we will notify you through prominent website pop-up notice, or send you notification through your reserved contact email. Your continued use of our website and shopping on our platform after the effective date of the revised privacy policy will be regarded as your full acknowledgment and acceptance of the updated terms.
13. Contact Information and Complaint Channel
If you have any questions, comments, or concerns about this privacy policy, or the way we process your personal data, you can contact our dedicated data protection team at any time through the following channels:
- Email: fogdew@aromatizantesauto.com
- Telephone: +52 55 5507 4060
- Postal Mail: Data Protection Team, AROMATIZANTES PARA AUTO DE MEXICO SA DE CV, Periférico Sur 3395, 1er Piso, Rincón del Pedregal, Tlalpan, Ciudad de México, C.P. 14120, Mexico